RELATIONSHIP MARKETING AND CUSTOMER LOYALTY IN CHAIN FAST FOOD ESTABLISHMENTS IN UMUAHIA, ABIA STATE, NIGERIA

Relationship Marketing and Customer Loyalty in Chain Fast Food Establishments in Umuahia, Abia State, Nigeria

This study focused on the influence of relationship marketing on customer loyalty in chain fast food establishments in Umuahia, Abia State.Specifically, the study determined the influence of trust on brand attachment; relationship commitment on brand advocacy; service quality on customer patronage, and customer knowledge management on customer expe

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Analysis of a Feasibility Study of a Precision Grinding Process for Industrial Blades Used in the Cutting of Soft Tissues by a Prototype 5-Axis CNC Grinding Machine

Obtaining a high quality product (filet) is often necessary to effectively separate the soft tissues of fish raw material.An intensive technological process and a number of unfavorable factors can generate the wear of low-stiffness planar industrial cutting blades used Compressor Motor Overload Cutout for this purpose.The relatively short time of e

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Study on Energy Saving Application Strategy of New Residential Houses Envelope Structure in Sanjiangyuan Area Based on Dest Orthogonal Simulation

With the rapid Jackets development of social economy, the problem of energy is becoming more and more serious, building energy conservation has become the top priority.Considering the abundant solar energy resources in the Sanjiangyuan area, this paper takes reduce the energy consumption of local residential noumena as the objective, and takes ener

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